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Sales Manager

BAFTA is seeking a new Sales Manager to join their busy Sales team at BAFTA 195 Piccadilly 

About BAFTA 195 Piccadilly

195 Piccadilly - Is BAFTA’s headquarters; our venue allows BAFTA to; double its year-round charitable work to find and support new talent across film, games and television; offer essential support to the industry; and ensure that careers in film, games and television are open to all.  It will also generate additional income which will be used to expand our learning programmes throughout the UK and globally.

We have just undergone an extensive refurbishment programme and our new and increased space will enable BAFTA to support over 80,000 people to develop a career in the creative industries each year

Here’s a quote from - HRH The Duke of Cambridge KG, President of BAFTA

“I am a passionate supporter of BAFTA and I couldn't be more proud of its ambitious plans to dramatically increase the support for new talent over the coming years."



Job purpose

The Sales Manager is responsible for generating revenue through event sales, using both proactive and reactive sales tactics to reach a departmental target of approx. £5M.

Reporting to the Senior Sales Manager this person will be working in a busy central London venue and liaising with a broad mix of clients. The Sales Manager will be tasked with promoting a newly renovated venue and working closely with the senior team to implementing the venue hire sales and marketing strategy.

Key responsibilities and accountabilities

Support the Senior Sales Manager in achieving and exceeding the team sales targets through the following activity;
Responsible for personally generating revenue in excess of £2m through proactive and reactive sales of the venue ‘BAFTA 195 Piccadilly’ to external clients
Responding to client enquiries efficiently, qualifying leads and progressing clients to site visits and ultimately closing the sale and taking the booking to confirmation
Inspiring clients with creative ways of presenting their event ensuring BAFTA 195 Piccadilly is the client’s venue of choice
Undertake all necessary contractual documentation for client confirmations and ensure payments are received according to the Terms and Conditions
Upsell Food and Beverage, technical services and production for all client events in addition to the services of the Accredited Suppliers
Skilfully negotiate with clients on pricing and find ways to “add value” to their events
Understand seasonal pricing and the principles of yield management
Develop key client accounts and increase repeat business
Execute excellent multitasking, managing multiple projects at one time
Support in the implementation and delivery of the venue hire strategy
Develop and implement marketing strategies
Understand budget and financial management and support in creating regular competitor and trend reports
Build relationships with existing and potential corporate/private clients, venue finding companies, conference agencies and corporate & private supporters.

Ideally you will have:

At least 3 years of sales experience in the Events Industry
Experience of working in a venue or high end event supplier
A proven track record in the delivery of sales targets
Knowledge and proficiency using CRM system
Strong knowledge and network across industry landscape to include corporate/private clients, venue finders, event planners and agencies and corporates
Good all-round understanding of events (planning & delivery), hospitality, venue operations and event-related contractor management (F&B, production, theming & floral suppliers etc.)
Passion for the Events Industry and an enthusiastic and proactive approach is a must

Ideally you will be:

Highly motivated and target driven
A confident communicator with excellent negotiation and organisational skills
A tenacious team player with the ability to work in a fast paced working environment

Application Procedure

To see the full job description click here 

To apply click here 

About Us:

BAFTA is a leading global charitable institution focused on championing creativity, opportunity and social change for all through the transformative power of film, games and television.

 BAFTA’s Vision is:

‘Bringing the transformative power of Film, Games and Television to everyone’

BAFTA’s aims are:  to champion the art and the craft, champion talent and champion the industry environment by:

Identifying and celebrating industry practice deemed exceptional by peer review, thereby elevating the art and craft of film, games and TV

Providing talent with recognition, inspiration, access and long term support, in particular those under- represented and underprivileged in society

Enabling a positive and inclusive environment, for an accessible, sustainable and connected industry