22 October 12
Exclusive Hire of 195 Piccadilly Available from August 2012
London: 16 October 2012. The British Academy of Film and Television Arts (BAFTA) today announced that its prestigious headquarters, 195 Piccadilly, will be available for exclusive private hire for periods of up to four weeks in August 2013.
Traditionally, 195 Piccadilly closes its doors to BAFTA members during the month of August. However, for the first time this year, the building was taken over by UPS, Official Supporter of the London 2012 Olympic and Paralympic Games, on an exclusive hire basis and served as its own Olympic hospitality venue in Central London for the duration of the Games. 195 Piccadilly not only provided formal dining, cocktail bars and lounge areas, but a venue that provided sufficient flexibility for UPS to showcase its long association with the Games through a Customer Experiential zone in the venue’s David Lean Room.
Following highly positive feedback from UPS and its clients, BAFTA decided that 195 Piccadilly will, in future, will be available to hire on an exclusive basis for up to four weeks, during which time clients can create their own showcase venue for key customers in the heart of London’s West End over the summer period.
With its connection to the film and television industry, 195 Piccadilly leads the way in offering state-of-the-art technology and continues to provide the best screening facilities in London. An outstanding cinema experience combined with three floors of versatile space was no doubt a deciding factor for UPS, combined with its central London location.
Jenny Bones, Head of Commercial Events at 195 Piccadilly, said: “The flexibility of space combined with its central west end location, makes BAFTA’s headquarters a unique blank canvas for clients to make their own branded space for showcase events and exhibitions.
“So many clients come back each year as the venue not only offers outstanding presentational facilities but also because of the superb catering provided by Executive Head Chef, Anton Manganaro, and the dedication of the team, technicians, front-of-house, and event support services.”
Dara Otwell, Director, International Sponsorships & Events at UPS, also commented: “We chose BAFTA for its great central location, its history and heritage, and the versatility of the spaces”.
Also new for 2013 and available for an exclusive number of dates will be the opportunity to host drinks receptions in the adjacent St James’s Garden, a hidden gem overlooking historic Jermyn Street.
For further information, please contact:
T 020 7292 5860
About 195 Piccadilly
195 Piccadilly is the home of BAFTA and situated in the heart of London’s historic West End. Ideal for conferences, exhibitions, celebrations, Bar Mitzvahs and weddings combining all the prestige and glamour of the movies, the venue offers understated elegance as well as a number of spaces which can be transformed for any requirement or theme. Event spaces include a state of the art cinema with 227 seats, an intimate screening room, mezzanine space and Gallery as well as an option for a whole venue buy out at weekends.
As featured in Event Magazine’s Top 20, 195 Piccadilly holds a full wedding licence for the Princess Anne Theatre, the David Lean Room and the Run Run Shaw Theatre, catering for weddings and receptions from 12 to 350. www.bafta.org/venue-hire
The British Academy of Film and Television Arts is an independent charity that supports, develops and promotes the art forms of the moving image by identifying and rewarding excellence, inspiring practitioners and benefiting the public. In addition to its Awards ceremonies, BAFTA has a year-round Learning & Events programme that offers unique access to some of the world’s most inspiring talent through workshops, masterclasses, lectures and mentoring schemes, connecting with audiences of all ages and backgrounds across the UK, Los Angeles and New York. BAFTA relies on income from membership subscriptions, individual donations, trusts, foundations and corporate partnerships to support its ongoing outreach work. For further information, visit www.bafta.org.