Title Sponsor: EE British Academy Film Awards
Official Partner: Guru Live (London, Cardiff & Glasgow)
Audience Award Sponsor: British Academy Games Awards
EE has been a long-standing partner of BAFTA’s Film Awards, working with BAFTA to bring film fans closer to the awards through the magic of technology. Since the partnership began, EE has not only worked with BAFTA to introduce the EE Rising Star Award but also used its award-winning network to create new and exciting opportunities for film fans to be part of the action.
“As the only category to be voted for by the British public, we are proud to work alongside BAFTA to provide film fans with a voice at the 2021 EE British Academy Film Awards and to bring them closer to the BAFTAs through the magic of technology. Over the past 16 years, EE Rising Star Award nominees and winners have achieved enviable industry success and have provided us with some of the world’s most recognisable films. Despite the changes the film industry has faced over the past 12 months, there has never been such an important time to celebrate the film industry and the entertainment and escapism that it provides in more trying times. It’s a real honour for us to play a part in recognising emerging talent each year in partnership with BAFTA, and this year’s EE Rising Star nominees are amongst those who have gripped the nation with their performances.”
Pete Jeavons |Marketing Communications Director at EE
“EE has been a truly outstanding partner to BAFTA’s Film Awards for almost a quarter of a century. Together, 16-years ago, we introduced the EE Rising Star Award, in honour of the late Mary Selway. Mary spent her career discovering the talent of the future and this Award continues to be a fitting tribute to her. We’re so delighted to be working with EE once-again to present this year’s fantastic shortlist of performers and proud to see new British talent flourishing across the industry.”
Amanda Berry | Chief Executive, BAFTA