Connected TV: changing the way we watch; but what does it mean for content producers?

09 September 11

Monday 26 September
18:45

Although 'connected TVs' have been available for a few years now, accessing Internet content on a TV screen is still the preserve of early adopters. That's all set to change with the imminent launch of new IPTV platforms, which, if the rumours are to be believed, will revolutionise the way that TV is produced and consumed.

This panel discussion will focus on the implications for programme makers. Integrated content that depends on viewer participation online already exists in the marketplace, so what is so different about connected TV and other IPTV offerings?

With UK TV viewing figures on the rise, what part does the power of traditional broadcasting schedules play in this new world? If online applications create opportunities for producers to broadcast content directly to consumers, how will this affect the creative market? Also in real practical terms, will audiences really want to access all their content and internet through one device? How do you produce and distribute brilliant stories across multiple platforms - whilst engaging, building and monetising audiences wherever they consume and expect great content?

Join speakers from Google, Tate Media, UK broadcasters and an innovative multi-platform producer to discuss and debate the challenges and exciting opportunities on the horizon, as well as how content owners and TV producers can harness this potential.

Public Tickets: £7.50 - Click Here

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