EE is the 2014 title sponsor of the EE British Academy Film Awards, which take place on Sunday 16 February.
“This is our 2nd year of partnering with BAFTA as EE, building upon an existing relationship of 16 years. Our relationship has been an extremely successful and collaborative one which has helped EE cement our role within the film industry as BAFTA continues to be most respected and revered film awards in the UK.
"As title sponsor we have our own award, the EE Rising Star Award which recognises and identifies emerging talent. Established 9 years ago, the award has captured the imagination of the public with previous winners including Tom Hardy, James McAvoy and Juno Temple. This award and our ongoing sponsorship of BAFTA has really helped grow our association with film and give us great presence as an innovative brand within the industry."
Spencer McHugh | Director of Brand, EE
“We are enormously proud of our long-standing partnership. We share a passion for film and working together we have grown and developed the Film Awards into an exciting and vibrant event with a global audience. We are very excited about the new opportunities we can now explore with EE and look forward to sharing the very best in cinema and engaging with more film fans than ever before.”